MetriXs vs
Matomo
Matomo is the enterprise suite: deep reports, heatmaps, session recordings and A/B testing, most of it via paid premium plugins, and it now has AI tracking plus an official MCP plugin. MetriXs takes a different bet: cookieless by default (no configuration), site audits Matomo doesn’t run (GEO/SEO, security, performance), bundled uptime monitoring, and a zero-setup MCP server, all on flat pricing from €6/mo with a free tier.
Cookieless by default, not by config
Matomo can run without cookies, but it ships cookie-based by default: you have to configure it, and several features assume cookies. MetriXs never sets a cookie and needs no consent banner, on any plan, with nothing to switch off.
Site audits Matomo doesn’t run
Matomo tells you what happened on your site; MetriXs also tells you what’s wrong with it. The GEO-readiness audit checks whether AI engines can find, read and cite you, the SEO audit catches classic on-page issues, and the security and performance audits cover HTTPS, headers, cookies and delivery. Matomo has no equivalent.
AI access without the setup
Both now speak AI: Matomo tracks AI assistants and offers an official MCP Server plugin; MetriXs has an AI traffic panel on every plan and a first-party read-only MCP server that works out of the box, no plugin install, no authentication plumbing.
Uptime monitoring included
MetriXs pings your site every 5 minutes and emails your team when it goes down (opt-in, all plans). Matomo doesn’t monitor uptime at all: that’s a separate service you’d run alongside it.
Side-by-side
Matomo features checked from matomo.org (Sep 2026). Self-host Community free; Cloud from €29/mo (Business); 21-day trial. Heatmaps, session recordings, A/B testing and white-labeling are paid premium plugins.
| MetriXs | Matomo | |
|---|---|---|
| Starting price (cloud) | €6/mo (1 site, 1 member, 15k pv) | €29/mo (Business) |
| Pricing model | Flat (sites + members) | Tiered by pageviews / traffic |
| Free plan | Yes, cloud, 5k pv | Self-host free; cloud trial 21 days |
| AI referral tracking | Yes, all plans (dedicated panel) | Yes (AI assistants tracking) |
| MCP server (AI access to stats) | Yes, built-in, all plans | Yes, official plugin (setup required) |
| GEO/SEO audits | Yes (Team & Pro) | No (paid keyword-import plugin) |
| Security audit (HTTPS, headers, cookies) | Yes (Team & Pro) | No |
| Performance audit (TTFB, caching) | Yes (Team & Pro) | No |
| Uptime monitoring | Yes, all plans (5-min checks, email alerts) | No |
| White-label agencies | Yes (Agency plans, customer seats) | Yes, paid plugin |
| PDF reports | Yes (Team & Pro) | Yes (scheduled reports) |
| Heatmaps & session replay | No | Yes, paid plugins |
| A/B testing | No | Yes, paid plugins |
| Funnels | Yes | Yes |
| Revenue tracking | Yes, incl. Shopify app | Yes (e-commerce) |
| Cookies | None | Optional (cookieless mode configurable) |
| Cookie banner needed | No | Only with cookie mode enabled |
| GDPR compliant | By design | Yes (when configured) |
| Hosted in EU | Yes (Germany) | Yes (Frankfurt, on Cloud) |
| Self-hosting | No | Yes, open source |
| GA history import | No | Yes |
Matomo is the choice if you want the deepest report suite, self-hosting, or GA history import. MetriXs is the choice if you want cookieless by default, site audits, uptime monitoring and zero-setup AI access at flat pricing.
Switch from Matomo
Free to start, €6/mo when you grow. No surprise upgrades, your bill stays flat.
Start free trial →Frequently asked questions
- Is Matomo GDPR compliant?
- Matomo can be GDPR-compliant, but it depends on configuration: it supports cookies by default and you opt into cookieless mode, and features like heatmaps have their own considerations. MetriXs never sets cookies and collects no personal data by design, so there is nothing to configure and no consent banner to show.
- Is Matomo free?
- Self-hosted Matomo (Community edition) is free if you run the server yourself; the hosted Cloud starts at €29/mo with a 21-day trial. MetriXs is cloud-only with a free-forever plan (1 site, 5k pageviews/mo) and paid plans from €6/mo.
- Does Matomo have more features than MetriXs?
- In raw report count, yes: heatmaps, session recordings, A/B testing and custom alerts, mostly as paid premium plugins. MetriXs deliberately focuses on what most teams use, and adds things Matomo lacks: site audits (GEO/SEO, security, performance) and bundled uptime monitoring. If you need the full enterprise suite, Matomo is the honest pick.
- Do both tools work with AI assistants?
- Yes. Matomo tracks AI-assistant traffic and offers an official MCP Server plugin for LLM access; MetriXs has an AI traffic panel on every plan plus a first-party read-only MCP server with no setup. The difference: only MetriXs also audits whether AI engines can actually find, read and cite your site (GEO-readiness, Team and Pro).
- Can I import my Google Analytics history into Matomo?
- Yes, Matomo has a GA import tool; MetriXs does not import GA history. If your historical GA data is essential (and legally usable), that is a real Matomo advantage to weigh.